WhatsApp Order & Shipping Updates | Adwix Connect
Use case · Online stores

Order and shipping updates on WhatsApp

Tell customers their order is confirmed, shipped and delivered — in the app they check all day — and cut the “where is my order?” calls.

Official WhatsApp Business API No markup on Meta's charges Plans from ₹999/month
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Episode 05 Broadcasts and smart delivery

The short answer

WhatsApp order updates are utility templates that confirm an order, share tracking and announce delivery. Adwix Connect sends them automatically from Shopify or WooCommerce, or from your own system through the developer API, and any reply from the customer lands in your shared team inbox.

Why it matters

“Where is my order?” is the most common support question an online store gets, and every one of those calls and chats costs staff time.

Proactive updates answer the question before it is asked, and give the customer a thread they can reply to.

How to set it up

1
Connect your store. Link Shopify or WooCommerce, or send from your own system with the developer API.
2
Approve the utility templates. Order confirmed, shipped and delivered — each with the order number and no promotion.
3
Add a tracking button. A Visit website button takes the customer to the tracking page.
4
Collect clean addresses. Ask for the delivery address with WhatsApp’s own address form to avoid typing mistakes.
5
Answer replies in the inbox. A customer who replies opens the 24-hour window, so your team can help straight away.

Sample messages

Ready to adapt. Templates need Meta’s approval before sending; {{1}}, {{2}}… are filled in for each customer.

Order confirmed Utility
Hi {{1}}, thank you for your order {{2}} at UrbanKart. Total: ₹{{3}}. We’ll message you as soon as it ships.
View order
Shipped Utility
Hi {{1}}, your order {{2}} has shipped and should reach you by {{3}}. Track it using the button below.
Track order
Delivered Utility
Hi {{1}}, your order {{2}} was delivered today. How was your experience? Tap a button below to rate it.
GreatOkayNot happy

How to get templates approved: template guide · 20 more examples

What it costs

Order updates are utility templates: ₹0.115 per delivered message in India (Meta’s rate card effective 1 October 2026). Three updates for each of 1,000 orders cost about ₹345 in Meta charges. Work out your own number with the WhatsApp API pricing calculator.

Plan needed: The Shopify and WooCommerce integrations and the developer API are on Professional (₹4,500/month). The delivery address form is on every plan. Compare plans →

Questions

Yes. Confirmations, shipping updates and delivery messages about the customer’s own order are utility templates, as long as they contain no promotion.
You can, but Meta then treats the template as marketing and bills it at the marketing rate. Send the clean update, and the offer separately.
Yes. Both integrations send order confirmations, shipping updates and abandoned-cart messages on WhatsApp.
Yes, with the developer API on the Professional plan: your system sends the approved template with each order’s details.
The reply arrives in your shared inbox and opens the 24-hour window, so your team can answer freely.
Watch it in action

See the real product before you spend a rupee

Every feature has its own short episode in our tutorial series, recorded inside a live Adwix Connect account.

Set this up on your own number

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